Pinpoint Your Customer Journey Gaps in Just 3 Minutes
A practical diagnostic for SME owners who want more enquiries to turn into real customers
The Customer Flow Score is a free, fast self-assessment for SME owners across Singapore, Hong Kong, and APAC. In less than 3 minutes, you’ll see how your business performs across five essential areas: Awareness, First impression, Enquiry handling, Conversion, and Retention.
Instead of giving you generic marketing advice, the scorecard shows where your customer journey is strong, where it is inconsistent, and where potential revenue may be slipping away. You’ll receive a simple score and practical direction on what to improve next.
What Your Customer Flow Score Measures
Awareness
How consistently new customers discover and trust your business before they contact you.
First impression
How clearly your website, social presence, and online profile help prospects understand why they should choose you.
Enquiry handling
How quickly and consistently your team responds to new enquiries and guides prospects toward the next step.
Conversion
How well your business turns interest into paying customers through follow-up, clarity, and decision support.
Retention
How well you bring customers back, encourage referrals, and increase long-term customer value.